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How to Stay Competitive in Precast Sales

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4 Not only does your sales team have to beat out competing precasters with a carefully thought-out concept, but you also need to convince potential clients that precast is a better choice than other construction methods like cast-in-place concrete or steel. This isn't an easy task when so many owners and developers have yet to fully embrace the many benefi ts of precast concrete. With the right information management process, you can easily fi nd the optimal precast concept, present it to your client and not just win the bid, but improve your entire workfl ow from beginning to end. There's more demand than ever for leaner, greener and faster concrete, and the precast industry is growing— and yet, precast fabricators still face multiple obstacles in the sales phase. 4

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